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What Is The SWICH Score?

Your SWICH Score measures the percentage of money you spend at socially responsible businesses that are better for you and your community

Daniel’s SWICH Score

Helping build local economies


(out of 100)

$$ that support businesses better for...

  • 70%


  • 30%


  • 90%


  • 56%


  • 60%


How Do We Calculate Your SWICH Score?

It’s not that complicated actually...

And How Do We Assign Scores For Businesses?

Business scores are determined by combining ratings and info from trusted third party orgs...

Some Of Our Contributing Sources / Partners Include:

...and user information

What Does “Better” Mean On SWICH?

What we at SWICH think is “better” (and what is not) is broadly outlined below and is largely shared by our partners and users.

We strongly believe in transparency and people making their own decisions, so check it out for yourself. If you agree with what we think, terrific! If not, you can submit your own scores and use them instead of ours.

What makes us smile?

Businesses with lots of products and services designed to enhance the physical, mental or financial health of you and others

(e.g., bookstores, gyms, juice bars, etc.)

What makes us frown?

Businesses with lots of products and services that frequently result in harming the physical, mental or financial health of you or others 

(e.g., gun manufacturers, fast food, credit card companies, etc.)

What makes us smile?

Businesses that adopt eco-friendly and sustainable practices to produce and provide products and services

(e.g., organic grocers, public transportation, companies that recycle materials, etc.)

What makes us frown?

Businesses that produce or provide products and services that frequently result in environmental harm

(e.g., airlines, butchers, fast fashion companies, etc.)

What makes us smile?

Businesses that are have positive effects on local economies via local sourcing, ownership, and employment

(e.g., farmers’ markets, independent retailers, etc.)

What makes us frown?

Businesses that harm local economies by reinvesting less locally, including shipping jobs overseas or providing products from all over the world

(e.g., chains, public companies, etc.)

What makes us smile?

Businesses that treat their workers well including salary, benefits, training, workforce safety, diversity and ownership

(e.g., lowest salary MORE than $15 / hour, workers coops, sweatshop-free fashion, etc.)

What makes us frown?

Businesses that don’t treat their workers well...or use contractors that don’t

(e.g., lowest salary LESS than $10 / hour, worker discrimination suits, etc.)

What makes us smile?

Businesses that engage in fair, moral play and set good examples to positively impact communities as good corporate “citizens”

(e.g., social enterprises, high-charitable giving, minority-owned businesses, etc.)

What makes us frown?

Businesses that are non-transparent in order to thwart innovation or gain an unfair advantage for their sole benefit

(e.g., businesses engaged in political lobbying, tax-dodgers, large financial institutions, etc.)


How did we get these facts and figures?

Media Mentions

What others are saying about SWICH. Well, only the nice things

Rating Restaurants On How Socially Responsible They Are. 
“SWICH wants to change behavior–specifically, to persuade consumers to patronize socially responsible restaurants.”

View Article

This Website Wants to Help You Dine Out With a Clean Conscience.
“What if, instead of us asking a litany of questions over and over, there was a website that did all that for’s hard not to be enthused about the idea behind SWICH”

View Article

SWICH helps you find restaurants that match your values. 
“The new platform differs from other review sites because it scores businesses on their effect on the health, environment, workers and economies of their local communities.”

View Article

Eating is Social: Swich to! 
“SWICH has the potential to give consumers the power to choose the businesses that most reflect their values,” said Andrew Kassoy, co-founder of B Lab”

View Article

Dining to make a Difference: 5 Restaurants in NYC Making a Community Impact
“What do we do to ensure that the choices we make have the maximum potential benefits on our community? SWICH is trying to provide just this service to everyday consumers.”

View Article

Why technology is key to the future of the local and sustainable food movements
“There need to be easy and effective platforms for discovery and education…There has been a proliferation of apps making positive inroads, such as Swich…”

View Article

Media Resources

This should help you get started. If you need more let us know.


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Media & Press

We appreciate when people help to share our story, and more importantly, those of the better businesses we care about.
Here are some resources to help you do so...


Press KIT

Interesting Facts

Time to play Swich's version of Trivial Pursuit

Swich proudly calls Brooklyn, NY home (Where Brooklyn at!?)

Swich is currently in beta development with more features in the works

Swich is available in NYC, with plans to expand to other cities soon

Swich, quite purposefully, has no institutional funders or investors at this point

Swich is a BCorp, one of the first to choose to incorporate as such in Delaware

Swich’s founder, Gerald Mitchell, has worked to help small businesses and orgs since 2005

Contact Us

Whether you want to send us some suggestions on how to improve your Swich experience, contact us regarding press or partnership inquiries or just say hello, we’re happy to hear from you.

  • Feedback:

  • Media & Press:

  • Partnerships:

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